These Terms of Service ("Terms") govern your use of the website and services provided by Citebound LLC ("Citebound," "we," "us," or "our"). By purchasing our services or using our website, you agree to be bound by these Terms. Please read them carefully before proceeding.
1. Services
Citebound provides AI search visibility services including, but not limited to:
- AI Visibility Audits — a one-time analysis of your business's citation presence across major AI platforms
- Answer Engine Optimization (AEO) retainer services
- Generative Engine Optimization (GEO) retainer services
- AI SEO services
- Related consulting, reporting, and content services
The specific scope, deliverables, timeline, and pricing for each engagement are defined in the applicable Order Form, Statement of Work, or invoice provided to you at the time of purchase.
2. The Audit Guarantee
Our AI Visibility Audit carries a specific, limited guarantee: if we run 50 high-intent buyer queries across the five major AI platforms (ChatGPT, Perplexity, Google AI Overviews, Claude, and Grok) and cannot identify at least 10 queries where your business is absent but competitors are present, we will refund the audit fee in full.
Important limitations of the audit guarantee: This guarantee applies solely to the audit product and solely to the specific condition described above. It does not constitute a guarantee of any particular outcome from implementing the audit recommendations. It does not apply to retainer services. Refunds are processed within 5 business days of the refund determination. The guarantee is void if you provide inaccurate business information that materially affects the audit scope.
3. No Guarantee of Results
This is one of the most important sections of these Terms. Please read it carefully.
Citebound does not guarantee specific rankings, citation rates, traffic levels, revenue outcomes, or any other performance metric from our services.
AI search visibility is influenced by factors outside our control, including:
- Frequent and unpredictable changes to AI platform algorithms, training data, and citation behavior by OpenAI, Google, Anthropic, xAI, Perplexity, and other third-party platforms
- Actions taken by your competitors, including their own AEO and GEO investments
- The quality, accuracy, and completeness of information you provide to us
- Your implementation of recommendations that fall within your control
- The inherently probabilistic nature of AI-generated responses, which are not deterministic
- Third-party publication decisions regarding whether to feature or cite your business
- Changes to your website, products, or business that occur during the engagement
Any visibility lift ranges, score projections, or outcome estimates we provide — including those in our whitepaper, audit reports, or marketing materials — are directional benchmarks based on observed results across prior engagements and published research. They are not promises or guarantees. Your actual results may be higher or lower depending on your starting position, industry, competitive landscape, and other factors.
We commit to the disciplined application of our methodology, transparent reporting, and continuous optimization based on the data. We do not commit to specific numerical outcomes.
4. Client Responsibilities
The success of our services depends in part on your cooperation and timely action. You agree to:
- Provide accurate, complete, and up-to-date information about your business, website, and competitive landscape
- Grant us the access necessary to perform agreed services, including website access, Google Analytics, Google Search Console, and other relevant tools where applicable
- Implement technical recommendations that fall within your control in a timely manner — delays in your implementation may delay or reduce results
- Notify us promptly of material changes to your business, website, products, or services that may affect the engagement
- Designate a point of contact who has authority to provide approvals and feedback within agreed timelines
- Pay invoices on time as set out in your Order Form or Statement of Work
Citebound is not responsible for delays, reduced performance, or outcomes adversely affected by your failure to fulfill these responsibilities.
5. Payment Terms
Audit
Payment for the AI Visibility Audit is due at the time of booking. Audits will not commence until payment is confirmed. The audit guarantee refund process is described in Section 2.
Retainer Services
Retainer fees are billed monthly in advance on the first day of each billing period. Payment is due within 7 days of invoice. We reserve the right to pause services if payment is more than 14 days overdue, and to terminate the engagement if payment is more than 30 days overdue without loss of our right to collect outstanding amounts.
Late Payments
Overdue amounts accrue interest at 1.5% per month (or the maximum rate permitted by law, whichever is lower) from the due date until paid in full. You are responsible for any collection costs we incur in recovering overdue amounts.
Refunds
Outside of the specific audit guarantee described in Section 2, all fees are non-refundable. Month-to-month retainer fees for a billing period already commenced are not refundable upon cancellation.
6. Term and Termination
Retainer minimum term
Retainer engagements require a minimum commitment of six (6) months from the kickoff date. This minimum term reflects the compounding nature of AEO and GEO work — meaningful visibility gains require sustained effort over this period, and terminating earlier prevents the work from reaching its intended outcome. Following the initial 6-month term, engagements continue on a month-to-month basis.
Cancellation after minimum term
After the initial 6-month term, you may cancel with 30 days' written notice to info@citebound.com. You remain responsible for fees during the 30-day notice period.
Termination for cause
Either party may terminate the engagement immediately upon written notice if the other party materially breaches these Terms and fails to cure such breach within 14 days of receiving written notice of the breach. Citebound may also terminate immediately if you engage in conduct that is unlawful, fraudulent, or harmful to our reputation.
Effect of termination
Upon termination, we will provide you with all completed deliverables and work product produced up to the termination date. Any outstanding fees for services rendered remain due and payable. Sections 3, 7, 8, 9, and 10 survive termination of these Terms.
7. Intellectual Property
Your content
You retain all ownership of your website content, brand assets, and business information. You grant Citebound a limited license to use this content solely for the purpose of performing our services.
Our work product
Upon receipt of full payment, all deliverables we create specifically for you — including audit reports, content pieces, schema implementations, and roadmap documents — become your property. You may use them without restriction.
Our methodology and tools
Our proprietary methodologies, frameworks, templates, processes, software, and tools — including the 8-lever AEO framework, monitoring systems, and reporting infrastructure — remain the exclusive intellectual property of Citebound. These are licensed to you for use in your engagement but are not transferred.
8. Confidentiality
Both parties agree to keep confidential any non-public, proprietary, or sensitive information shared during the engagement. This obligation does not apply to information that is or becomes publicly available through no fault of the receiving party, is independently developed, or must be disclosed by law. This obligation survives termination for a period of two (2) years.
9. Limitation of Liability
To the maximum extent permitted by applicable law:
- Citebound's total liability to you for any claims arising out of or related to these Terms or our services shall not exceed the total fees paid by you to Citebound in the three (3) months immediately preceding the event giving rise to the claim
- Citebound shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including lost profits, lost revenue, loss of data, or loss of business opportunities, even if we have been advised of the possibility of such damages
- Citebound is not liable for any outcomes resulting from changes made by third-party AI platforms to their algorithms, training data, citation behavior, or ranking systems
- Citebound is not liable for any outcomes resulting from your failure to implement recommendations within your control or your failure to fulfill your responsibilities under Section 4
10. Indemnification
You agree to indemnify, defend, and hold harmless Citebound and its officers, directors, employees, and agents from and against any claims, liabilities, damages, losses, and expenses — including reasonable legal fees — arising out of or related to your use of our services, your violation of these Terms, your infringement of any third-party rights, or any content you provide to us that is inaccurate, misleading, or unlawful.
11. Representations and Warranties
You represent and warrant that:
- You have the legal authority to enter into these Terms and to grant us the access and licenses described herein
- Your business, website, and the information you provide to us do not infringe the intellectual property rights of any third party
- Your business operates in compliance with applicable laws and regulations
- You are not a direct competitor of Citebound purchasing our services to gain competitive intelligence
12. Disclaimer of Warranties
Except for the limited audit guarantee described in Section 2, our services are provided "as is" and "as available" without warranty of any kind, express or implied. We disclaim all implied warranties including merchantability, fitness for a particular purpose, and non-infringement. We do not warrant that our services will be uninterrupted, error-free, or that any particular result will be achieved.
13. Governing Law and Disputes
These Terms are governed by the laws of the State of Wyoming, without regard to conflict of law principles. Any dispute arising out of or relating to these Terms or our services that cannot be resolved through good-faith negotiation shall be resolved through binding arbitration administered by the American Arbitration Association under its Commercial Arbitration Rules. The arbitration shall take place in Wyoming or via video conference by mutual agreement. Each party bears its own costs unless the arbitrator determines otherwise. Nothing in this section prevents either party from seeking injunctive or equitable relief in a court of competent jurisdiction.
14. General Provisions
- Entire agreement. These Terms, together with any applicable Order Form or Statement of Work, constitute the entire agreement between you and Citebound regarding our services and supersede all prior agreements or understandings.
- Amendments. We may update these Terms from time to time. Material changes will be communicated via email or notice on our website. Continued use of our services after changes take effect constitutes acceptance.
- Severability. If any provision of these Terms is found unenforceable, the remaining provisions remain in full force and effect.
- Waiver. Our failure to enforce any provision of these Terms does not constitute a waiver of our right to enforce it in the future.
- Assignment. You may not assign your rights or obligations under these Terms without our prior written consent. We may assign our rights to a successor in connection with a merger, acquisition, or sale of assets.
- Force majeure. Neither party is liable for delays or failures caused by circumstances beyond their reasonable control, including natural disasters, government actions, or third-party platform outages.
15. Contact
Questions about these Terms? Contact us at:
Citebound LLC
Email: info@citebound.com
Note: These Terms of Service are provided as a starting framework. Citebound recommends having a qualified attorney review these Terms before relying on them in commercial engagements. Nothing on this page constitutes legal advice.